Marketing

Platform Core

Marketing

Engage your customers directly with promotions and campaigns through the Marketing module by leveraging the power of personalization to deliver optimized messages to your segmented customer groups. The Marketing module delivers powerful software and tools which enable your business to identify trends among your customers, apply customized business rules, and outreach to them with specialized value propositions designed to increase value-added sales to your customers & prospects.

Marketing promotions & personalization

Create specialized direct marketing promotions with a wide range of configurations for your various customer segments and increase cross-sales, up-sales and customer retention revenue.

Customer Notifications

Integrated with numerous customer notification gateways, Marketing allows your business to reach out to customers across multiple marketing channels and maximize the coverage of your promotions and key corporate messages.

Social Web

Leverage the awesome power of social media to carry your campaigns across all reaches of the online world: